Drive Boxfully

Updated: Nov 9, 2019

#DriveBoxfully is the hashtag I use on social media and on a line of cool tees that celebrate the best "folded paper" designs of yesteryear. And they don't come "boxier" than the original Fiat Panda!

Carlo De Benedetti may have spent just a hundred days as Fiat Auto's CEO, back in 1976. But his initiative to call Giugiaro to design a bare-bones cheap car to replace the 126 would have far reaching consequences...

The original Fiat Panda is slowly starting to get the recognition it deserves as an automotive design icon, especially the older, somewhat "purer" examples built between 1980 and 1985, equipped with those hammock-like seats that could become a bed...

But I'll let Fiat itself showing the Panda's virtues... Enjoy!


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